Getting a Wordpress 406 “Not Acceptable” error when you try to publish, edit, add an image, change an option, etc.? (It can be almost anything.) You need a new host, but in the meantime, we’ve got some code that’ll help you for the moment.
We recently talked about using personas to target ads. The idea was that by forming a vision of who your readers/customers are and how they live, you could begin to guess what sort of advertising would be effective with them. But there’s actually so much more you can do with personas. Personas: the How To
For years, we were told online ads should be relevant to our sites. That never really made sense to me, because it often meant advertising your competition. You’ll notice TV shows don’t run commercials for other networks’ TV shows, right? Why should we advertise websites providing the same type of content we provide? And how
The most effective overall form of marketing is word of mouth. You can’t buy it. You can’t really control it. Sometimes, irritatingly, some minor aspect of something you’re building gets all the buzz while the whole point of your project gets missed. But this is your best indication of what your market is looking for.
Finding topics to write about is one of the most common problems for bloggers. There aren’t a lot of topics most of us could have a conversation about daily, let alone post an article about daily. We’re always looking for new ways to keep the inspiration flowing. If your current approach to blogging is something
I was reading this piece by Holly Buchanan on creating personas when I realized this is a huge stumbling block for me. First, if you’re not familiar with the concept of personas: marketers try to imagine the sort of person who would buy their products. Then they write copy and come up with campaigns that